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Guides for founders starting a clothing brand
Straight answers to the questions we hear every week, written by the people who make the clothes.
What we are writing
These guides are being written now. Want an answer today? Ask us on WhatsApp.
01 · Coming soon What is a tech pack, and do you need one? What goes in it, what it costs and when you can skip it.
02 · Coming soon What does MOQ mean, and why do factories set it? How minimums work and how to start small.
03 · Coming soon How much does it cost to start a clothing brand in India? The costs to plan for before your first order.
04 · Coming soon How to brief a manufacturer with only reference photos What to send so the first sample comes back close.
05 · Coming soon Sampling explained: proto, fit and pre-production What each sample is for and how many rounds to expect.
06 · Coming soon How to choose fabric for your first collection Weight, feel, price and where new brands go wrong.
07 · Coming soon Questions to ask a manufacturer before paying an advance A checklist that protects your money and your design.
08 · Coming soon How long does a first collection take? A realistic timeline from idea to stock.
